Chapter 4- The Marketing Environment.

Victoria's Secret products are designed mainly for women from ages Gerenation Y, X and to Baby Boomers and all ethnicity to satisfy their needs and wants. However, every season Victoria's Secret tends to upgrade their product to a newer version or a brandnew style and design in their various products. Some of the products would include the underwears, fragrance, lotion and make-up. Hence, the women always feel captivated by the goods.
 

                                           



 

 

 

 

 

 

 

 

 

 

 

 

 

In addition, Victoria's Secret stores are located in the centre of attraction for tourists and other shoppers which makes it easier for them to shop when it comes to cummute wise.