Victoria’s Secret implement excellent marketing strategies because its plain and simple. Also, Victoria's Secret is one of my all-time favorite stores, this is so because i tend to get glued into shopping there whenever they advertise something new.
Victoria's Secret uses the Business-to-Business electronic commerce because this is one of their main sources of income. In addition, over 55% of Victoria'Secret customers make their purchases through the company online sources. Hence, customers enjoy this because it saves them time and money through electronic advertisement discounts. Another reason why online is easier and reliable is because it offer opportunities to other companies to purchase in larger quantaties or at a wholesale cost to resell the products and make a profit.
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